Frequently Asked Questions
Everything you need to know about using Listing Kit Studio
Listing Kit Studio is a web app built for real estate agents that generates a complete marketing kit from a single form. Fill out one form and get four professional outputs:
Simple 4-Step Workflow
- Choose your kit type — Select from 8 listing types
- Enter property details — Address, price, beds, baths, sqft
- Upload photos — Add up to 5 property photos
- Review and create — Preview your kit, then download all 4 outputs
8 Kit Types Available
- Upload up to 5 property photos per kit
- Accepted formats: JPG, PNG
- Recommended resolution: At least 1080px wide for the best quality across all outputs
- Hero photo: Your first photo is featured prominently as the main image on all outputs
- Used everywhere: Your photos are used across all 4 outputs (Instagram Story, Video Reel, Print Flyer, and Email Template)
- Recommended size: 400 x 400 pixels
- Best format: PNG with a transparent background
- Where it appears: Your headshot is used on the print flyer
- Shape: Square format works best (400 x 400 pixels recommended)
- Recommended max size: 400 x 200 pixels
- Accepted formats: JPG, PNG (PNG with a transparent background is preferred)
- Where it appears: Your brokerage logo is used on the print flyer if no website URL is provided for the QR code
Enter your phone number with the area code:
(555) 555-5555
The system will auto-format your number as you type, so you can just type the digits and it will add the parentheses and dashes for you.
Your property address is entered in separate fields for accuracy:
- Street Address:
123 Main Street - City: entered separately (e.g.,
Houston) - State: entered separately (e.g.,
TX) - ZIP: entered separately (e.g.,
77001)
Examples:
- Street:
234 Main Street| City:Houston| State:TX| ZIP:77001
Enter the listing price as a plain number without symbols or commas:
595000
The system will automatically format it with a dollar sign and commas for display:
$595,000
Email your flyer for printing to any FedEx Office location using their Print & Go service — here's how:
- Download your PDF flyer from the Preview & Download page and attach it to an email to
PrintAndGo@FedEx.com - Send the email
- FedEx will email you a "Retrieval Code" to use at any of 2,000+ FedEx Office locations
- Go to your nearest location and use the code to print copies of your flyer
- You pay FedEx for the number of copies you print at that location
The Email Template output is an HTML file that creates a beautifully formatted email with your property photos and details. There are several ways to use it:
Method 1: Gmail
- Download the HTML file from the Preview & Download page
- Open the HTML file in your web browser (double-click it)
- Select all content (Ctrl+A / Cmd+A), then copy (Ctrl+C / Cmd+C)
- Open Gmail and click Compose
- Paste into the email body (Ctrl+V / Cmd+V)
- The formatting and images will be preserved
- Add your recipients and send
Method 2: Outlook
- Download the HTML file
- Open the file in your browser
- Select all and copy
- Open Outlook, create a new email
- Paste into the email body
- Images and layout will be preserved
Method 3: Email Marketing Platforms (Mailchimp, Constant Contact, etc.)
- Click "Copy HTML" on the Preview & Download page
- In your email platform, create a new campaign
- Choose the "Code" or "HTML" editor option
- Paste the HTML code
- Preview and send to your list
Tip: Always send a test email to yourself first to verify that the formatting looks correct before sending to clients or your contact list.
Your print flyer can include a QR code that links directly to more information about the property. Here's how it works:
QR Code Priority
- Listing URL (highest priority) — If you enter a listing URL when creating your kit (e.g., your MLS listing page), the QR code will link to that URL
- Your Website — If no listing URL is provided, the QR code will link to your website from your profile
- Brokerage Logo (fallback) — If neither URL is available, your brokerage logo will be displayed instead of a QR code
Tip: For best results, include your listing URL when creating the kit. This gives potential buyers a direct link to view all the property details.
Each output format uses your photos differently to create the best visual presentation:
Instagram Story
Uses 2 photos: Your Hero photo (top half) and your 2nd Favorite photo (bottom half). If you haven't set a 2nd favorite, it uses the next available photo.
Video Reel (MP4)
Uses all 5 photos in sequence with smooth dissolve transitions. Each photo displays for 2 seconds. Hero photo appears first.
Print Flyer
Uses all 5 photos in a grid layout, plus your headshot. Hero photo is featured most prominently.
Email Template
Uses all 5 photos in a vertical stack. Hero photo appears at the top as the main image.
Tip: When uploading photos, tap to set your Hero (gold border). To set a 2nd Favorite (navy border): on desktop, use the "2nd" button or right-click; on mobile, press and hold the photo.
The email template includes a "More Information" button that links to more details about the property. The button uses the following priority to determine the link:
- Listing URL (highest priority) — If you entered a listing URL when creating your kit (e.g., your MLS listing page), the button links directly to that page
- Your Website — If no listing URL is provided, the button links to the website URL from your profile
- Realtor.com (fallback) — If neither URL is available, the button links to realtor.com
Tip: For best results, include your listing URL when creating the kit. This gives your recipients a direct link to the full property details, photos, and contact information.
The Team plan is designed for real estate teams and brokerages who want to share branding and manage multiple agents under one subscription.
Team Plan Features ($39/month)
- 5 Team Seats — Add up to 5 agents to your team
- Shared Branding — Team members can use the team's logo and branding
- Team Management — Invite members, manage access from your profile
- Everything in Pro — Unlimited kits, all kit types, all output formats
How to Add Team Members
- Go to your Profile page
- Scroll down to the Team Management section (visible only on Team plan)
- Click Invite Team Member
- Enter their email address and click Send Invite
- They'll receive an email with a link to join your team
Note: Team members will have access to create their own kits using the shared branding. Each member can have their own headshot and contact info.
The Area Guide is a one-page, magazine-style PDF that gives your clients a professional neighborhood overview for any US ZIP code or city. It pulls together real-time data from multiple sources and presents it in a polished, print-ready layout.
What's Included
- Neighborhood photos — Curated images sourced from Unsplash
- Key stats — Median home price, population, and median household income
- Walk Score, Transit Score, and Bike Score — Visual gauges showing walkability and transportation options
- Demographics — Median age, average household size, owner vs. renter ratio, and commute time
- Nearby schools — Public and private schools with grade ranges and distance
- Amenities — Closest restaurants, parks, grocery stores, and cafes
- Neighborhood map — A map centered on the location
Your name, phone, email, and brokerage appear on the footer so clients always know who to contact.
Tip: Hand an Area Guide to buyers at an open house or attach it to a listing presentation. It shows you've done your homework on the neighborhood, which builds trust and credibility.
- Go to the Area Guide page from the sidebar menu
- Enter a ZIP code or city/state (e.g.,
78701orAustin, TX) - Click Generate — data is fetched in a few seconds
- Preview your Area Guide on screen
- Click Download PDF to save a print-ready 8.5 x 11" PDF
Once generated, your data is cached for 7 days so repeat downloads are instant.
Tip: Make sure your Profile is filled in (name, phone, email, brokerage) before generating. This information appears in the footer of every Area Guide.
- Free plan: 2 Area Guides per month
- Pro plan ($12/month): Unlimited Area Guides
- Team plan ($39/month): Unlimited Area Guides for all team members
Free-plan Area Guides include a small watermark. Pro and Team plans produce clean, watermark-free PDFs.
Tip: Upgrade to Pro to remove the watermark and create unlimited Area Guides for every listing appointment.
Listing Kit Studio